At the 2012 Coachella Valley Music & Arts Festival, Dr. Dre and Snoop Dogg proved that the Tupac Shakur being alive conspiracy theory is true. Well, not exactly.
A lifelike hologram of Tupac Shakur materialized on stage at this year’s Coachella Valley Music & Arts Festival during a performance by legendary rappers Snoop Dogg and Dr. Dre. Tupac joined the two West Coast rappers and performed a set of his famous songs. Digital Domain Media Group, a company that produced special effects in movies like X-Men: First Class and The Curious Case of Benjamin Button, used a projector and mirrors to produce the realistic hologram. Dr. Dre and Digital Domain Media Group teamed up to make sure that Tupac’s tattoos, clothing style, and movements reflected how Tupac was when he was alive. Dr. Dre also came up with the original idea and worked with Digital Domain in secrecy so fans would be astonished at the sight of Tupac Shakur. There was no statement of how much it cost to produce the hologram but it is estimated that it was somewhere between $100,000 and $4000,000.
This isn’t the first time a hologram was used in a concert. In China, there’s a famous hologram performer named Hatsune Miku. She dances and sings on stage with a live band and the holographic woman has a huge following. The company that created the Tupac hologram also said that they have the ability to accurately recreate any deceased person and even create a voice similar to the figure. There are rumors that the hologram Tupac will join Snoop Dogg and Dr. Dre on tour but no statements have been made to confirm the rumor. The deceased rapper lives on through his music and continues to make an impact on the music community after his death. Tupac’s performance was the highlight of Coachella 2012 and possibly the best rap performance of the decade.
With this innovative technology, will hologram concerts be the future of music? Concerts tickets for Jimi Hendrix, John Lennon, and Notorious B.I.G may be on sale soon.
By Matthew C Hadley